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Multicultural Government Market Research
Make the world a better place – one message at a time.
O.Y.E. provides national and international government organizations a timely assessment of online multicultural conversations that can be used to assess campaign effectiveness as well as to determine resource allocation priorities. Download the multicultural government market research report from this page.
In a Zika virus analysis a few years back, it was found that online users in Latin America, as well as U.S. Hispanics, mentioned specific cases of Zika and birth defects most often when discussing the issue online.
JobsOhio, an economic development organization helping companies seize innovative growth opportunities in Ohio, approached O.Y.E. as a partner with the goal to identify talent in the state of Ohio and nationwide as well. The plan was to monitor 15 different professions via social media, websites, and forums to observe online conversations to find talent, trends, and partnership opportunities for end clients of JobsOhio.