Multicultural Influencer Platform
We discover multicultural influencers and send them custom boxes with your products delivering memorable experiences
Multicultural influencer platform
What we do?
These unpaid influencers receive our custom box and then post on their social media, reaching their thousands of engaged followers about our clients’ brand and products
How does your company measure Multicultural KPIs?

@Soyregia posted for FUD and her instagram post received 28,160 views and 741 likes!

This Instagram post from @Iamtyannah got 23,600 views and 2,300 likes!

@Cookingwithlove_4my5 posted a very re-grammable picture on her Instagram!

@Dlondo24 posts a picture of himself beach-side, rocking a look from our client Got2b hair products.
Multicultural influencer Platform
Our Process?


Our team ships your swag or products to these top influencers, ensuring delivery as quickly as same-day!

Your influencers receive your care package, love it, and share User Generated Content (UGC) on their social channels, write blogs, create un-boxing videos and more!
01 Identify
Finding multicultural influencers that match your specific guidelines.
03 Logistics
Procurement, packaging, and fulfillment of all needed materials in order to supply the experience/product/swag to influencer.
02 Gather
Communicating and obtaining addresses from multicultural influencers.
04 Customization
Handwritten cards that use their @name to give a personal experience for each influencer.
How it Works
Fast & Simple is how it should be!
Step 1: Generate Campaign Details
- Name of campaign
- Influencer industry(ies) (Beauty, Sports, Entertainment, Food, etc)
- Social Media Channels (Twitter, Instagram, Facebook, YouTube, etc.)
- Campaign Hashtag (for influencers to use when posting about the product on their social media)
- The date range of campaign
- Influencer criteria (for example competitive brands to avoid, age preferences, etc.)
- Regions (national, regional, etc)
Step 2: Product Details
- Product/Swag Name
- Product/Swag Description
- Product/Swag URL
- Product/Swag Value
- Product/Swag Weight
Multicultural influencer Platform
4 Benefits of Using OYE Influencer Platform.
Cost Effective

Relationships

Content

Proven

Tracking Performance and Monthly Reporting
Tracking performance
- Quantity of User Generated Content Posts (UGC)
- Number of Impressions
- Number of Video Views
- Number of Engagements
- Engagement Rate
- Images of Top Posts
- Regram / Retweet Opportunities
- Brand Ambassador Recommendations
- and MORE!
Monthly Reports
These reports include Regram/Retweet opportunities, brand ambassador introductions, and all metrics mentioned above.
Frequently Asked
Questions!
Q: We primarily market to the general audience, not necessarily multicultural consumers. Can we use the OYE platform?
A: Absolutely. OYE can be used for ALL audiences, regardless of age, gender, ethnicity, etc.
Q: We already have a mailing list of influencers/clients that we want to provide an experience for via the OYE platform, is this possible?
A: Definitely. After Clicking ACCEPT below, just note that in the Campaign Details.
Q: In regards to FTC requirements, How does the OYE Multicultural Platform comply with FTC disclosure requirements?
A: We recommend to all of our influencers to follow the standard guidelines in disclosure, in which the FTC recommends to give readers the essential information and provide a simple disclosure will usually be sufficient such as, “Company X gave me this product to try …” We refer to these guidelines, and particularly these Q&A’s on the FTC site.
CASE STUDY
Bar-S (FUD USA)
The Challenge
Our Approach
RESULTS
