Convenience Stores Online Hispanic Consumer Insights

Project Description

In this report, OYE! software was utilized to deliver Hispanic consumer insights based on social media conversations on Twitter about convenience stores during the dates of March 25th – April 4th, 2018. Insights cover ethnicity, language, location, category analysis, and top Hispanic influencers.

This analysis was extrapolated from a sample of 8,195 Twitter conversations online discussing convenience stores of which 508 or approximately 6.2%, were from verified Hispanics.

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