Cereal Brands
Multicultural Analysis

Project Description

Whether its for breakfast, lunch, or dinner, everyone has tried at least one of the major cereal brands. Some audiences are committed to one brand while others enjoy multiple kinds. Ever wonder what minority groups favor? Out of 8 different brands, find out Hispanic and African American cereal favorites and check out our 2021 update on top cereal brands among multicultural audiences.


In this report, OYE! software was utilized to deliver multicultural insights based on a sample of 91,000 social media conversations on about back to school topics gathered from Twitter between 10/10/2018 – 11/09/2018. Download the free report with your name and email at right to receive comparative analysis on (1) ethnicity, (2) gender, (3) sentiment as well as (4) top U.S. cities. Click below for the Full Version which includes:

  • Topic analysis comparisons between Hispanic and African American consumers
  • Topic analysis comparisons between English-speaking, Spanish speaking, and Bilingual Hispanic consumers
  • Top shared social media posts among Hispanic and African American consumers
  • And comparisons between top influencers from the Hispanic and African American audiences

Download the Report