Hispanic Data: World Cup 2018 Shows Hispanic Enthusiasm for the Game
In this report, OYE! software was utilized to analyze Hispanic World Cup data based on social media conversations during the beginning of the 2018 World Cup on the dates of June 13 – June 14, 2018. Insights cover ethnicity, language, location, category analysis, and top Hispanic influencers.
This analysis was extrapolated from a sample of 65,192 online U.S. conversations discussing the first few days of the 2018 World Cup. From this sample, 16,167 or approximately 24.8% were from verified U.S. Hispanics.
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