CES For The First Time For over 50 years, the International Consumer Electronics Show (CES) has gathered the most...
Archive for category: Short Studies
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K-Pop Boy Band BTS Makes a Splash with US Multicultural Audience
Bianca Lamas, , Short Studies, bangtan boys, bts, hip hop, idol, k-pop, nicki minaj, 0Bangtan Boys, or BTS, is a seven-member Korean-pop boy band that has taken the world by storm since beginning...
Top Latin Artists Among Hispanic Music Influencers
Christian Arenas, , Influencers, Short Studies, Daddy Yankee, Hispanic, Influencer, influencers, J Balvin, music, Nicky Jam, OYE!, Reggaeton, Shawn Mendes, 0The OYE! Hispanic Influencers’ Tracker analyzes the pulse of online conversations among top Spanish, Bilingual, and English-speaking Hispanics. In this...
Trump and Gun Control: Major Topics among Hispanic Influencers
Christian Arenas, , Influencers, Short Studies, Florida, gun control, NRA, OYE!, politics, trump, 0The OYE! Hispanic Influencers’ Tracker analyzes the pulse of online conversations among top Spanish, Bilingual, and English-speaking Hispanics. The Florida...
Hispanic Influencers on Black Panther and Florida Tragedy
Christian Arenas, , Influencers, Short Studies, black panther, Florida, marvel, movie, movies, OYE!, 0The OYE! Hispanic Influencers’ Tracker analyzes the pulse of online conversations among top Spanish, Bilingual, and English-speaking Hispanics. Black Panther...
Pop Culture & Sports Hispanic Influencers Tracker (1-15-18)
Paul Padilla, , Influencers, Short Studies, Alabama, CES, Championship, Georgia, Jaguars, nfl, Playoffs, Saints, steelers, Vikings, 0OYE! is a business intelligence solution that provides organizations with unique insights into Hispanic conversations online, regardless of the language...
Pop Culture & Sports Hispanic Tracker
Paul Padilla, , Influencers, Short Studies, grammys, russia, sfgiants, sorteo mundial, world cup, 0OYE! is a business intelligence solution that provides organizations with unique insights into Hispanic conversations online, regardless of the language...
Hispanic Analysis of Miss Universe Pageant 2017
Eric Diaz, , Short Studies, beauty, brazil, colombia, jamaica, miss universe, philippines, south africa, venezuela, 0The Miss Universe international competition is one of the most important and publicized beauty pageants, viewed by millions worldwide....
The diets of US Hispanics are thought to be heavily influenced by their countries of origin. Thus, Hispanic millennials...
Game of Thrones Hispanic Audience Report
Laura Enriquez, , Short Studies, arya stark, game of thrones, hbo, Lyanna Mormont, streaming, 0“I won’t be knitting by the fire while I have men fight for me.” – Game of Thrones character...
Among the Top 3 Football Teams, Dallas Cowboys Leads with NFL Hispanic Fans
Laura Enriquez, , Short Studies, cowboys, football, mexico, nfl, patriots, sports, steelers, 0Who is ready for the 2017 NFL kickoff? Cowboys fans are! According to Mexican NFL representative Francisco Olive, Mexico...
OYE! Analytics Goes International: Mexican Gubernatorial Elections 2017
Eric Diaz, , Political Tracker, Short Studies, Alfredo del Mazo, Delfina Gómez, hispanic politics, Josefina Vázquez Mota, mexico, OYE! Business Intelligence, 0During the 2016 U.S. Presidential elections, OYE! collected real-time data across different social media forums to track online conversations...
The decision on pursuing higher education is not typically easy especially when trying to figure out which college or university is...
OYE Beauty Analysis highlights which brands Trend Among Hispanics
Robert De Guzman, , Short Studies, facebook, Hispanic Beauty, Twitter, YouTube, 0HISPANIC BEAUTY ANALYSIS Over the past few years, the Internet has revolutionized the way that brands gain additional exposure....
Hispanic Nutritional Supplements Analysis gauges trending brands on the market
Robert De Guzman, , Short Studies, Bayer, GNC, Herbalife, Hispanic, new jersey, Nutrilite, nutritional-supplements, Omnilife, 0HISPANIC NUTRITIONAL SUPPLEMENT ANALYSIS Being healthy and looking fit is a point of pride that most people work on at...
Hispanic Vote 2016 – Sanders Leads Super Tuesday Mentions
Eric Diaz, , Short Studies, bernie sanders, california, donald trump, hillary clinton, new jersey, new mexico, north dakota, south dakota, 0The OYE! Intelligence platform provided analysis during the hotly contested Super Tuesday in which six states held their primaries including...
The Power of Originals – Popular Dramas among Netflix Latino Viewers
Eric Diaz, , Short Studies, Drama, House of Cards, Narcos, netflix, Orange is the new black, 0Over the past few years Netflix has grown from originally only streaming movies and TV shows, to creating their own...
Top Presidential Candidates among Arizona Latino Voters
Eric Diaz, , Short Studies, 2016 presidential elections, bernie sanders, donald trump, hillary clinton, john kasich, ted cruz, 0Over the past month, the race for the presidential election has heated up significantly. Candidates have been battling non-stop in hopes of...
Latino Financial Services Report – Life Insurance
Eric Diaz, , Short Studies, allstate, farmers, metlife, new york life, state farm, 0One of the industries that OYE! has spent considerable time measuring in recent years has been financial services, and...
Latino Super Bowl Marketing – Ad Mention Performance
Eric Diaz, , Short Studies, budweiser, doritos, pepsi, super bowl, t-mobile, 0The biggest football game of the year is not just a battle between the two teams participating, but a...
Hispanics Talk National Preparedness Month
Lillian Martinez, , Short Studies, earthquakes, fema, fires, floods, Hispanic, hurricanes, instagram, national preparedness month, Online listening, OYE!, tropical storms, 0OYE! technology can analyze real-time and historical online conversations. This past September during National Preparedness Month, the OYE! team decided...
The 2015 Hispanic Heritage Month Series – Sports
Lillian Martinez, , Short Studies, #FeelTheOrgullo, 2015HHM, hhm, hhm15, hhm2015, hispanic heritage, Hispanic heritage month, Hispanic Heritage Month of Action, mes de la herencia hispana, Mes De La Hispanidad, mlb, mls, nba, nfl, nhl, sports, wwe, 0During Hispanic Heritage Month the topic, Sports was one of the main topic discussed during the month long celebration....
The 2015 Hispanic Heritage Month Social Listening Analysis – Education
Lillian Martinez, , Short Studies, 2015HHM, arizona state, arizona state university, asu, hhm, hhm15, hhm2015, hispanic heritage, Hispanic heritage month, Hispanic Heritage Month of Action, latino heritage month, mes de la herencia hispana, Mes De La Hispanidad, u of a, university of arizona, 0During Hispanic Heritage Month, universities were a topic discussed often during the month-long celebration. In addition to the 30...
The 2015 Hispanic Heritage Month Series – Celebrities
Lillian Martinez, , Short Studies, 2015HHM, celebrities, desi arnez, eva longoria, gloria estefan, hhm, hhm15, hhm2015, hispanic heritage, Hispanic heritage month, latino heritage month, marc anthony, mes de la herencia hispana, Mes De La Hispanidad, oscar de la hoya, selena, shakira, 0During Hispanic Heritage Month, Celebrities was one of the topic discussed during the month long celebration. In addition to...
The 2015 Hispanic Heritage Month Series – Online Conversations on Brands
Lillian Martinez, , Short Studies, 2015HHM, aarp, apple, brands, coca cola, disney, ford, google, hhm, hhm15, hhm2015, hispanic heritage, Hispanic heritage month, latino heritage month, mcdonalds, mes de la herencia hispana, Mes De La Hispanidad, target, 3During Hispanic Heritage Month, it is common to find brands discussing how they celebrate and respect the Latin culture...
The 2015 Hispanic Heritage Month Series – Politics
Lillian Martinez, , Short Studies, 2015HHM, chci, Congressional Hispanic Caucus, GOP, hhm, hhm15, hillary clinton, hispanic heritage, Hispanic heritage month, Hispanic Heritage Month of Action, latino heritage month, latinovote, mes de la herencia hispana, Mes De La Hispanidad, NVRD, obama, politics, The Congressional Hispanic Caucus Institute, voting, 4During Hispanic Heritage Month (HHM), from Sept. 15- Oct. 15, the category of Politics was the biggest topic discussed during...
2015 Hispanic Heritage Month: What Did People Talk About?
Lillian Martinez, , Short Studies, 2015HHM, hhm, HHM SALUD, hhm15, hhm2015, HHMA, hispanic heritage, Hispanic heritage day festival, hispanic heritage hero, Hispanic heritage month, Hispanic Heritage Month of Action, latino heritage month, mes de la herencia hispana, Mes De La Hispanidad, 3Hispanic Heritage Month (HHM), from Sept. 15- Oct. 15, just came to a close and this year we at...
Recent Posts
- CES 2019: Innovation From a Female Perspective January 18, 2019
- Red Wave or Blue Wave? 2018 Midterm Elections and Data Analytics November 5, 2018
- K-Pop Boy Band BTS Makes a Splash with US Multicultural Audience August 29, 2018
- OYE! CEO Natasha Pongonis Presents at ODSC – “The Future of Multicultural Marketing” May 14, 2018
- Top Latin Artists Among Hispanic Music Influencers March 27, 2018