As Bilingual Analyst, Samantha utilizes the OYE! proprietary software platform to identify social media users which are the correct match for clients’ products based on demographics given. Additionally, Samantha creates client reports monthly based off results obtained including social media posts produced. Finally, Samantha monitors results on variants of messages to obtain the best results for OYE! clients.
- Co-Founder’s Top 5 Highlights from SXSW 2019 March 22, 2019
- CES 2019: Innovation From a Female Perspective January 18, 2019
- Red Wave or Blue Wave? 2018 Midterm Elections and Data Analytics November 5, 2018
- K-Pop Boy Band BTS Makes a Splash with US Multicultural Audience August 29, 2018
- OYE! CEO Natasha Pongonis Presents at ODSC – “The Future of Multicultural Marketing” May 14, 2018