by Joaquin Arellano | Aug 30, 2019 | Case Studies, Short Studies
[vc_row][vc_column][vc_column_text] Hispanic Conversation on Social Media Through analysis of 3,500 tweets. using OYE software, common themes and insights were discovered about what opinions Hispanics have in regards to healthcare. This is seen through the thousands...
by Natasha Pongonis | Jan 18, 2019 | Events, Short Studies
CES For The First Time: Innovation From a Female Perspective For over 50 years, the International Consumer Electronics Show (CES) has gathered the most creative and visionary minds from around the word. This year over 180,000 attendees were able to test, learn and...
by Bianca Lamas | Aug 29, 2018 | Short Studies
Bangtan Boys, or BTS, is a seven-member Korean-pop boy band that has taken the world by storm since beginning the group in 2013. On August 24th (2018) they released a song “Idol”, pushing them to the top of worldwide Twitter trends. The music video on...
by Christian Arenas | Mar 27, 2018 | Influencers, Short Studies
The OYE! Hispanic Influencers’ Tracker analyzes the pulse of online conversations among top Spanish, Bilingual, and English-speaking Hispanics. In this blog, OYE! will focus on Hispanic Music Influencers. To be considered a Hispanic Music Influencer, the user...
by Christian Arenas | Feb 28, 2018 | Influencers, Short Studies
The OYE! Hispanic Influencers’ Tracker analyzes the pulse of online conversations among top Spanish, Bilingual, and English-speaking Hispanics. The Florida shooting tragedy earlier this month sparked an uproar of political debate over these last few weeks. We...
by Christian Arenas | Feb 25, 2018 | Influencers, Short Studies
The OYE! Hispanic Influencers’ Tracker analyzes the pulse of online conversations among top Spanish, Bilingual, and English-speaking Hispanics. Black Panther premiered on February 16th, and OYE! software was used to analyze what topics Hispanic Movie Influencers...