by Lillian Martinez | Nov 20, 2015 | Short Studies
During Hispanic Heritage Month the topic, Sports was one of the main topic discussed during the month long celebration. We also looked at the week before Hispanic Heritage Month to gather any announcements of anticipated events and celebrations during our Hispanic...
by Lillian Martinez | Nov 20, 2015 | Short Studies
During Hispanic Heritage Month, universities were a topic discussed often during the month-long celebration. In addition to the 30 day period, OYE! performed social listening analysis on higher education schools and universities, to review the week before Hispanic...
by Lillian Martinez | Nov 20, 2015 | Short Studies
During Hispanic Heritage Month, Celebrities was one of the topic discussed during the month long celebration. In addition to the 30 day time range of the important month, we also looked at the week before Hispanic Heritage Month to gather any announcements of...
by Lillian Martinez | Nov 1, 2015 | Short Studies
During Hispanic Heritage Month, it is common to find brands discussing how they celebrate and respect the Latin culture during the month long celebration. Brands also of course have to be careful to not be called out for Hispandering, as Coca-Cola was the victim of...
by Lillian Martinez | Oct 27, 2015 | Short Studies
Hispanic Heritage Month (HHM), from Sept. 15- Oct. 15, just came to a close and this year we at OYE! decided to listen in on the hispanic conversations online and what was being discussed during this month of cultural celebrations. We noticed a spike prior to the...