In this report, OYE! software was utilized to deliver Hispanic consumer insights based on social media conversations on Twitter about convenience stores during the dates of March 25th – April 4th, 2018. Insights cover ethnicity, language, location, category analysis, and top Hispanic influencers.
This analysis was extrapolated from a sample of 8,195 Twitter conversations online discussing convenience stores of which 508 or approximately 6.2%, were from verified Hispanics.
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